Monday, January 3, 2011

15 new stories on The Next Web today

15 new stories on The Next Web today

Link to The Next Web

The hybrid laptop carrying case, work surface, and chair

Posted: 03 Jan 2011 03:59 AM PST

It’s a laptop bag, desk and a chair. And it folds into a tiny package. No really!

Openaire is a hybrid of a laptop carrying case, work surface, and chair. The system consists of a semi-rigid protective sleeve designed as an ergonomic laptop work surface and a protective shell that also functions as a comfortable seat. Together, they offer the portability and comfort to support work anywhere.

Designed by brothers Nick and Beau Trincia and no word on pricing and availability yet. A few more photos:

Toshiba outs its Tegra 2-powered Android Honeycomb tablet

Posted: 03 Jan 2011 03:06 AM PST

Toshiba has announced it will be entering the tablet market once again, this time coming with a 10.1 inch, dual-core Tegra 2-powered device that will run Google’s Honeycomb Android software once the operating system update becomes available.

Engadget had the chance to look at one of the devices a few weeks before Toshiba decided to announce its new tablet, presumably waiting until CES 2011 was upon us, creating a buzz so attendees will want to see what the tablet is like in the flesh.

The unnamed tablet will be exactly the same size as the iPad, coming in a tiny bit heavier but packing some impressive features. The tablet will feature a capactive 1280 x 800 high resolution display, an ambient light sensor and an accelerometer. That’s not all, it will also ship with a 5MP camera on its rear with a 2MP camera for video calling on the front, coming with an array of accessible slots and jacks with USB, HDMI, SD and mini-USB all catered for.

At the time Engadget viewed the device, the operating system wasn’t ready so the tablet was never turned on. They did get to handle it though, remarking that the device was solid in the hand and that it had a swappable rubberised rear panel meaning it could be customized but also that the battery could be replaced if needed, +1 for Toshiba.

The tablet will be released when Google drops Honeycomb, this is expected to be around May time. Expect some more information on this tablet to be announced soon.

Kindle users form e-book “Lending Club” on Facebook

Posted: 03 Jan 2011 02:39 AM PST

Just days after Amazon launched the ability to “lend” Kindle e-books to other users, the first “Kindle Lending Club” is already developing a strong userbase of people looking to swap e-books with others.

The club, set up as a Facebook page, has been “Liked” by 770 people at the time of writing and the page’s Discussions tab is busy with people requesting books offering up lists of the books they have available to lend to others. All that’s required for a user to lend a book to someone else is that person’s email address. Amazon’s lending period lasts 14 days, and during that period the lender will be unable to access the book, with rights restored to the purchaser once the two weeks are up.

Whether Amazon anticipated users organising themselves into a lending club or not, we’re not sure but it’s likely to result in many lost sales. After all, most books can be comfortably read in 14 days. If all you need to do to get hold of Kindle books is to request a loan from a stranger online, how many will you actually bother to buy?

At present, Kindle book lending is only available in the US and the number of people offering to lend books compared to the total number of books available is low. However, can Amazon really do anything to stop this growing?

Offering a lending feature is a DRM-controlled goodwill gesture to paper books, where lending is impossible to restrict. Lending is currently only possible for titles where rightsholders have allowed it. If organised lending continues to increase, will those publishers that have taken a chance on letting their titles be borrowed get cold feet, killing the feature off entirely?

The many users currently happily sharing their favourite books with others will no doubt be praying that’s a negative.Image source

Samsung Galaxy Player debuts on Amazon UK, gets £149 price tag

Posted: 03 Jan 2011 02:25 AM PST

Sasmung’s Galaxy Player device has emerged on Amazon UK, bringing with it a release date of January 7 and a price tag of £149.

The 8GB version is similar in many respects to the iPod Touch, allowing for apps and functions found on the Galaxy S smartphone range, minus the ability to make calls (at least via mobile operators, VOIP applications should be available via the Samsung Apps marketplace and the Android Market).

With the 8GB version costing £149 and the 16GB version setting you back £180, the former comes in a respectable £40 cheaper than its Apple equivalent (on the official website, around £25 cheaper on Amazon), really taking the competition to the Cupertino company.

The Galaxy Player features a 3.2-inch WQVGA LCD screen, 2MP camera, support for 32GB of external storage, FM radio, a microphone and a changeable battery. With support for Ogg Vorbis, FLAC, XviD and DivX, users will be able to consume a variety of media formats on the go, dragging and dropping files on to the player by way of its DNLA support.

The Samsung Galaxy Player looks set to push Apple on all fronts and will almost certainly be one of the first Android-powered music-centric devices to make it in the Apple dominated personal music player market. We are all for competition (and lower prices) – this product, no matter who makes it, has been a long time coming.Image Credit, ElectricPig

Facebook’s 50 billion valuation, in perspective [Infographic]

Posted: 03 Jan 2011 02:11 AM PST

Read about Facebook’s 50 billion valuation this morning? I did but had a hard time visualizing that number. That is why I decided to create a little graph visualizing that number against the market capitalization of some other internet companies. Such as Apple (295 billion) and Twitter (an estimated 3 billion). Click for the full 800×800 pixel version:

Feel free to use the graph on your own blog but please do link back here. Thanks.

Did StumbleUpon just pass Facebook for social media traffic?

Posted: 03 Jan 2011 12:21 AM PST

According to analytics service Statcounter, Stumbleupon has surpassed Facebook to become the number one website for generating social media traffic in the U.S, accounting for 43.34% of the market as January 2011 commenced.

Statcounters stats compromise of the top seven social media websites, including Stumbleupon and Facebook, as well as Twitter, Reddit, YouTube, Myspace and Digg. Facebook consistently held top spot over the course of 2010, at times accounting for over half of the traffic sent out from the seven websites, before dipping at the end of the year.

Stumbleupon is well known for its ability to drive huge numbers of visitors to websites that have been “Stumbled”, sending users to different websites that have been marked with with a “Thumbs Up” by other users (over 12 million of them in fact), in effect vouching for the target website and deeming it legitimate and a decent source of information.

The company’s CEO Garrett Camp tweeted the milestone this morning, stating:

“StumbleUpon just surpassed Facebook as the #1 source of social media traffic in the US! http://su.pr/6zEGWk

You might be wondering what constitutes being a top social media website. Statcounter stated back in April that Stumbleupon was consistently in the top two Social Media sites in terms of generating traffic, actually bypassing Facebook back n March 2010. The traffic generated by a website can be different to the amount of visitors a website gets, for example, you would expect Stumbleupon’s 12 million users to generate less pageviews on the Stumbleupon website than Facebook’s 600 million users.

Great news for Stumbleupon but the figures need additional context. Over the Christmas period, Facebook became the most popular website in the UK for the first time, knocking Google’s UK search portal from top spot. We later reported that Facebook beat Google to top spot as the most visited website worldwide according to Hitwise.

Statcounter does track an average of 15 billion page views per month on more than three million websites, is this sample size large enough to accurately confirm that Stumbleupon is receiving more social media traffic than Facebook in the U.S? Stumbleupon can definitely send traffic but Facebook is also very consistent in terms of traffic generation.

Samsung Galaxy S hits target, surpasses 10 million units sold

Posted: 02 Jan 2011 11:37 PM PST

Samsung has officially confirmed that its Galaxy S smartphone range has eclipsed 10 million units sold, hitting the company’s target just 7 months after the device launched.

We previously reported that the handset had surpassed the 9.3 million mark, putting the company in touching distance of its 10 million unit goal as the new year loomed. It’s end of year push meant that Samsung sold some 700,000 units worldwide in just over a week, an impressive feat even if the holiday season could have helped drive demand.

Samsung Hub reports that Samsung was selling an average of 1.4 million devices per month, equating to 40,000 units per day. Device sales were strongest in North America with over 4 million units sold, 2.5 million in Europe and over 2 million in South Korea.

Samsung has already outlined its plans to become the number one mobile manufacturer worldwide, this is a very impressive start for the electronics giant.Image Credit

Values, Value and Valuation — The money is all relative

Posted: 02 Jan 2011 10:21 PM PST

Oh how timing sometimes works out to be funny. I was driving home tonight and started thinking about the value of products, the valuation of companies and how the values that a company portrays can change the rest. No sooner had I sat down to write this piece than the news of Goldman Sachs investing $500 million into Facebook broke and refreshed the entire thing in my mind. So let’s look at these three things, and try to see if one manages to sway the rest.

Values

Do you, like me, find yourself more inclined to use or purchase something that comes from a company that you can believe in? The ethos of a company can — for me at least — completely break me away from the product. That very fact, because I feel that I’m likely not alone in my actions (or lack thereof) can have a serious impact on the bottom line of a company.

Look at Facebook, for instance. When the Social Graph was announced and the new privacy changes went into effect, many people threw up their hands in disgust. But many others continued with life as usual, even if a bit annoyed. Why? Because Facebook has this outward appearance of a company that’s simply trying to do cool things, and it needs information in order to do them. The company’s values seem, for the most part, to be in line with the things that we Internet users want. As such, there was a lot more wagging and a lot less barking from the angry dogs crowd.

You’re starting a company? There’s likely something to be said for developing an ethos ahead of time, making it known and then sticking to it. Would Google be where it is today if not for the “don’t be evil” tag line? Even if you don’t fully believe that the company runs that way, you still remember it. Point made.

Value

When value exceeds cost, even by a single cent, the purchase will be made – Grant Cardone

That quote is one that has stuck with me for some time now. A few years ago I was making my living selling cars and it is sometimes exceedingly difficult to overcome the objection of price. In the technology world, we’re constantly being offered products for “free”. The only cost? A bit of information, a slice of our privacy or somethings similar. But then, after using those “free” products, we start to build our own value for them.

Don’t believe me? Just look at some of the things that you likely use every day. Gmail? You’d pay for that. Twitter? You don’t want to admit it, but it’s likely become a valuable asset to your daily Internet life. The same can be said for so many things and yet we get them for “free”. But there’s a down side to this issue as well — it becomes very difficult for a maker to charge for a product when there are free alternatives. Don’t believe that? When was the last time that a box office movie didn’t get a torrent version?

And yet, even as companies try to build value in their products, still others think that the economy allows for them to set their own values and tell us what something is worth. TV networks are probably the most well-known perpetrators of this heresy. Apple TV launched, ABC and Fox decided to jump on board and see what would happen. Some of the rest? They decided that $.99 was devaluing the product and yet as the provider of the product, there is no one entity that is more unqualified to name the value.

Consider it a lesson in business, I suppose. The potential buyer will determine the value of your product. Always.

Valuation

Now here’s a sticky one. Valuation is one of those strange things because it means so many different things to different people. To the potential investors, it’s a measure of how much money can be made. To the business owner it’s a gauge of how well the business has done. To the end user? It’s…honestly not much.

As a case in point, around TNW we love Twitter. We want to see it succeed and we are sure that it will. The valuation continues to climb prior to any IPO and yet, as users of the service, it really doesn’t matter much to us. Sure, it would matter if the site closed its doors, but beyond that there simply isn’t anything about the valuation number that matters.

And so, as an entrepreneur you have to ask yourself where the balance lies. Do your company values allow you to build value in your product? If so, then the chances are that your valuation will end up right where it needs to be. There’s a fair amount of truth in the thought that, if you handle the small stuff, the big stuff will fall into place.

So with that, I offer you a thought going into the new year — start with your values. The rest will fall into place.

Facebook raises $500 million from Goldman Sachs; has $50 billion valuation

Posted: 02 Jan 2011 09:09 PM PST

Bubble? What bubble? Goldman Sachs apparently doesn’t think that there’s any bubble to be seen when it comes to Facebook. The ages-old investment company has, from what we’re reading at the New York Times, just invested $500 million into the social network, seeing a valuation of $50 billion.

Long considered one of the most stable investment groups on Wall Street, Goldman’s investment tends to hold considerable more credibility than the typical “analyst” valuations that we’ve seen in the recent past. Of course, this still doesn’t answer the question of “when is the IPO”, but it will, as the Times notes, adds pressure to Facebook to make the offering happen.

Another unanswered question is what will come of those investments into pre-IPO shares of the company. As the US Securities and Exchange Commission has opened an investigation into the deals, the current SecondMarket valuation stands at roughly the $56 billion mark.

As Facebook continues to grow in popularity and traffic, the next questions are all about the money. You can be certain that The Next Web will have all of the details as they’re available, and plenty of conjecture even before then.

Interested in where this places Facebook alongside other Internet giants? See here.

This vending machine with its 47-inch touchscreen will blow you away

Posted: 02 Jan 2011 03:52 PM PST

Vending machines, they aren’t the most exciting things in the world are they? Most machines require you to peer in through the glass front, work out what you want to consume and then enter enough money to purchase the snack or drink of your choice.

If you live in Tokyo (or in Japan for that matter) you may be well acquainted with the vending machines operated by JR East Water Business Co. but for us, the vending machines that this company operate in the JR East stations in Tokyo will quite simply leave you in awe.

The machine itself centres on a huge 47-inch touchscreen panel which will watch you with its cartoon eyes until you walk up to it. Detecting that someone is approaching, the vending machine will switch to the storefront, displaying drinks that are available to buy (it won’t display any beverages not in stock).

Selecting a drink will bring the product into focus, displaying price and a little more information about it – the user can then pay for the drink using cash, using Suica (a prepaid card) or by using your mobile phone.

According to Akihabara News, the machine is able to determine the age and gender of the person using it, suggesting specific drinks for that person. As a result, JR East Water Business has published a press release stating the machines take 3x more sales than other vending machines, apparently the machines are so popular people queue just to interact with them, with people between the ages of 20 and 30 most likely to buy something.

The vending machines, created by design company Design Studio S have proved so popular, JR East Water Business is hoping to roll out 500 of them in the next two years.

Here’s a video of it in action:

The MacBook Hair

Posted: 02 Jan 2011 12:02 PM PST

So thin it fits in a pixel? Victor Anselme figured that at the current rate of innovation within  years the MacBook Air would be as thin as a human hair. That might be a tad too optimistic but I like his thinking. Check out the mock-up ad, including side, back, front and opened up views:

Looks like Victor wasn’t the first to think of the ‘hair’ metaphore. I also found this Youtube clicp from September 2008:

China’s Great Firewall blocked 350 million “pieces of harmful information” last year

Posted: 02 Jan 2011 09:58 AM PST

China’s Great Firewall is well known – the country enforces strict measures to ensure citizens are unable to sign up to social networks or enjoy websites hosting “harmful” information outside the country.

As 2010 came to a close, Chinese officials did what they did best, hosting formal meetings demonstrating how their governmental departments had performed over the year, presenting statistics to back up how well they had done. One such person was Wang Chen, the deputy head of the Communist party’s propaganda department and head of the State Council Information Office, they guy who helped regulate the Internet for Chinese users and decide what content should be blocked.

On Thursday, Wang presented his statistics to the media, particularly focusing on how much Internet content he had helped censor. The head almost seemed to boast about how much content had been blocked, stating the following:

"By November, […] 350m pieces of harmful information, including text, pictures and videos, had been deleted," he said. "There was a notable improvement in the online cultural environment."

With Mark Zuckerberg recently visiting the country, Wang refused to discuss whether Facebook would be allowed special exclusion from the strict firewall, also dismissing the fact that Zuckerberg would have used his visit to discuss possible exemption from a Great Firewall blocking.

Earlier in 2010, we reported on the sentencing of a female activist who was given a year in a labour camp for one retweet. Retweeting a message on Twitter posted by her boyfriend, the woman went missing for a few days, even missing her wedding day – such is the level of censorship in the country.

It could be a while until we see Google or Facebook making headway in China, at least at the moment.Image Credit

5 Online Media Trends for 2011

Posted: 02 Jan 2011 09:21 AM PST

As the new year begins, here are five trends that are likely to make an impact in the online media world in 2011.

Cloud-based media libraries

The idea of ‘iTunes in the cloud’ has been floating around for years and despite rumors throughout 2010, it hasn’t materialized yet. In 2011, we’re likely to see the idea of a personal music library you have access to anywhere with an Internet connection become a reality.

Thus far only small players like mSpot and LaLa (purchased and closed down by Apple in 2010) have addressed cloud-based media solutions in this way. However, only the big players like Apple and Google (rumored to be launching its own music service with a cloud-based element soon) are likely to have the server capacity to make the idea a reliable, scaleable consumer proposition.

A more readable Web

In 2010, the success of the iPad forced publishers to reconsider the way they presented their content and Flipboard was a wakeup call to the idea of reformatting existing content in a more readable way. Expect technologies that allow Flipboard-style experiences on the Web to take a hold in 2011.

We recently covered Treesaver, a company that will soon offer a set of customizable templates that publishers can use to present their content with a highly readable magazine-style app. It appears Flipboard is heading for the browser too. Will it be a fad or a revolution? Time will tell but expect to see a number of experiments in this field this year.

Shakeout in the e-book market

As 2010 drew to a close, the battle for the e-book market notched up a gear with the launch of the Google eBookstore. Meanwhile, Amazon is aggressively advertising its Kindle ecosystem and Barnes & Noble’s latest Nook device has just arrived. That’s not to mention the other players out there like Sony. It’s likely we’ll see some shakeout in 2011, with less successful players pulling out or adjust their strategies significantly.

One thing’s for sure, a wide range of competing formats isn’t good for consumers and the public will most likely opt for the easiest, best supported service. A possible outcome is that some of the less successful players will adopt a more successful rival’s format. Third-party Kindle devices, anyone? With the right economic incentives from Amazon, it could be a win for all concerned.

Online 3D video goes mainstream

3D video on the Web is nothing new; YouTube has hosted 3D videos for some time. However, as Internet-connected 3D TVs start to become affordable and make the idea of watching three-dimensional content more popular, expect to see the concept become more popular online too.

It’s certainly likely that we’ll see big media outlets start pumping out a lot more 3D video but if handheld 3D video cameras can be made popular at a cheap enough pricepoint we could well see an explosion of user-generated three-dimensional content too. By the end of the year, a pair of 3D glasses could be a useful accessory when watching online video.

Beyond that, how about an iPhone 3D? Nintendo’s forthcoming 3DS handheld shows that portable 3D gaming is viable – who will be the first to bring it to the mobile world?

The “Post-blog” Blog

Far from the scrappy upstart competitors to major news outlets that they used to be, blogs are now an important news source that often breaking stories well before traditional outlets. As they mature, expect websites that started as blogs to transform into something different.

Gawker Media head honcho Nick Denton recently wrote an explanation of how his network was “Moving beyond the blog” with a new layout that ditched the decade-old “reverse chronological list of posts” blog format to a more magazine-like template that highlights the biggest stories of the day.

Elsewhere, Mashable has entered into content deals that see some of its stories published in print media as it expands its business beyond the online realm. In 2011, we’ll most likely see more deals of this kind as smart, nimble blogs capitalize on their content production strengths in new ways.Image 1, Image 2, Image 3

Need help sticking to your New Year’s resolution? Try Fitango, a new platform to improve your lifestyle

Posted: 02 Jan 2011 08:05 AM PST

If you’ve never been able to keep a New Year’s resolution or just think you’ll need a little extra help this year, why not harness the power of social media to give you a boost?

Fitango, a socially driven, lifestyle based platform launched last month to help people build and complete “Actionplans,” which can vary from life goals like learning Spanish or more short-term goals like completing your holiday shopping. The Actionplans are laid out for the user step-by-step, spread evenly across the Fitango calendar. The thought process is that users can actually complete their goals by spreading out small tasks, which is a good idea: read last year’s WSJ article, which argued that human willpower is an extremely limited mental resource.

The site certainly helps human beings realize the first step to making any change- the step of “self-awareness.” Users can choose from over 200 Actionplans, written both by accredited experts and Fitango’s staff. , 90% of which are currently free. Users can recruit friends as “Motivators” to keep them going, join a “Bubble” to discuss their plan, and share plans and progress via Facebook. The site also employs game mechanics to help you along. For example, I just signed up so I received the “Rookie” medal, which if I wanted to, I could “brag about” (share) on Facebook. Other badges include Achiever, Artsy, Athlete, BFF, Bragging, Bubbly and Cheapskate. The site itself has a clean, simple look with an easy-to-sign up Facebook log-in option.

Fitango’s latest release includes features such as “Gifting Actionplans,” so now you can buy an Actionplan for someone else. Fitango is also providing a platform for experts to sell their own plans through the platform – like an app store for personal motivators. At the moment this would be in the form of Actionplans, but Fitango says they’re currently building the ability to sell live video-chat consultation through the site.

So what are your New Year’s resolutions? And do you think social media can help?

8 Action Items For Social Media in 2011

Posted: 02 Jan 2011 08:01 AM PST

It's been a great year in 2010 for social media. We’ve seen the industry really burst into the mainstream, embraced by brands and businesses. But here are 8 action items that need to happen in 2011 for the progress to continue.

Twitter Monetization

Twitter can still claim that they are in their growth phase but with a recent valuation of close to 4 billion they need to start thinking about monetization very soon. They've had a spectacular year of growth and Twitter continues to be one of the most useful tools around that many of us simply could not live without for a number of seasons but at the end of the day, they simply can't keep burning through cash at the rate they are if they are to succeed long term. They've tried a couple of things over the last year with limited success but they need to find an automated self serve ad platform like Google and Facebook have in place that generates billions in revenue over the coming years. They have the users and enough smart people working there to do it so my guess is that by the end of 2011 they'll start to get there.

Less Noise

Social media still suffers from a noise issue. It's like a constant fog horn blaring out and the big problem is that you miss most of the good stuff. There have been some improvements in relevancy filters but to a large extent your networks are all set up manually and unless you take the time to personally curate them you are not going to be getting the best information. We need to crack the noise issue and make sure you only get the information and content that is relevant to you while filtering out the useless noise. We are already seeing the first private networks emerging, such as the photo sharing app Path that focuses on less not more. I'd like to see more of this in 2011 as people focus on the quality of the information rather than the quantity.

Better Customer Service

Some of the brands using Twitter for customer service are already doing a fantastic job and it is affecting their reputation in a very positive way but having said that, the vast majority of brands and businesses are not there engaging in quality customer service yet. It's not good enough to say any more that they are thinking about embracing Twitter or looking towards it because it needs to happen immediately. The new consumer wants their information delivered at high speed and expects it to be so. The days of updating a website as the first point of contact are gone and people expect the immediacy provided to them in realtime a la Twitter.

Facebook Credits Become Widespread

Up until now Facebook credits have been used exclusively for virtual goods but I think that this will change in 2011 as they become more widespread and used on a wider range of products. We've seen so many brands and businesses trying to get into Facebook commerce by building their own stores but I think the best solution is Facebook credits. People need to have a one click solution within Facebook that they really trust and can make purchases through. The most likely time for a Facebook IPO is 2012 and if they can introduce a more widespread credits system that is embraced by their user base while allowing them to take a percentage then they could move into the Google range of potential earnings and open up an even bigger cash cow.

Continued Progress From Youtube

Youtube has gone about it's business a lot quieter that the other social networks this year but I think their evolution has been seriously impressive. Not only have they seen stunning growth with stats like 36 hours of video uploaded to the site every minute, but they've also massively improved the quality of their videostream and added a huge amount of impressive new features. Youtube have been quite aggressive in the way they've been monetizing the content throughout the last year with a whole slew of new ad formats. In 2011 Youtube needs to get better content either through partnering or producing their own. Youtube also needs to find ways onto your television like they have tried to do that through Google TV and Leanback. It is only through that combination of better content and being in your living room that they will find the bigger advertising money and become far more profitable. 2010 has been a great year for them in terms of progress and 2011 needs to be the same so as they evolve out of a simple video sharing site

Google Needs To Wake Up

Google needs to wake up and see that the whole social world is engulfing them from every angle and that their core product of search is under some serious threat from the likes of Facebook. We know that Google is working on its new social product (Google me, Google +1 or whatever they are going to call it) and that it will launch in spring but that is seriously delayed and their previous attempts with Buzz and Wave have been so poor that one wonders if they really understand social at all. I don't think they do. What is important though is that people are starting to get better and more relevant search results from Twitter and Facebook's Like button is starting to change search and the way people find products. In 2011 we will see this trend accelerate and if I was sitting in the Google board room I'd actually be quite worried. Personally if I was them I'd be using the huge cash reserves they have to take out Twitter no matter what the cost.

Location Based Services Need To Hit Mainstream

It's been a great year for location based services like Foursquare and Facebook Places. Marketers all over the world have been getting themselves very excited about the possibilities that it offers and local businesses have been using them to target consumers. The main stream adoption is still not there though and that will need to happen in 2011. LBS seem to have been embraced far quicker in the USA but for people to start offering better deals there needs to be widespread adoption around the world. Facebook places should change a lot of that and their self service deal platform is impressive but the majority of the world is still not yet aware that they can “check in” to physical locations.

Another Break Out Service

Twitter is 4 years old at this stage and Facebook is coming up on 7 years since launch. Foursquare was one service that many were trumpeting as the next big service. 2011 will be the break out year for the next big service and the chances are that it could be something that has been launched already and that the early adopters are already using. There are a vast number of services out there but one I am most excited about is Instagram, the photo sharing site. It essentially only lets you share fancy photos with your friends but it has already amassed 1 million followers and has some basic social features built in that could easily be expanded upon. 2011 will see massive growth for them and they'll either become massively mainstream or get bought out by a much bigger rival. That is of course only one small start up to watch and the entire social media space should have lots of traction for start ups and hopefully provide another huge success story.

How to find out about new Apple products before anyone else

Posted: 02 Jan 2011 06:06 AM PST

Albert Einstein supposedly said ‘The secret to creativity is knowing how to hide your sources’ and I’m sure the same goes for a lot of blogs. But today i decided to write about one of my sources. Why? Just because this is a tiny and cute little project that managed to grow a loyal following and has some interesting data to show.

The service I’m talking about it called ‘Yet Another Apple Store Check’ and what is does, and does well, is check whether the Apple Store is down, or not. It does that every few minutes and for every Apple Store in the world. If a store is down YAASC.com (yes, that is their domain name) sends out a tweet (via @applestorecheck) and an email newsletter to all its followers. Usually when Apple introduces new products, or takes out old ones, they temporarily close down the Apple Store and display a note saying “We'll be back soon.” and “We are busy updating the store for you and will be back shortly.”.

I have been subscribing to their newsletter since they launched and that is how I’m often quicker with new Apple product news than some of the other blogs out there. I’m not the only one getting their updates though. Also listening in are people working at Nasa, BMW, IBM, Xerox and Apple itself(!). That last company seems weird at first unless you think about the fact that product launches are generally kept secret to everybody within the company except Steve Jobs and a handful of others. That means that approximately 49,390 employees have to rely on blogs and YAASC to find out about other product launches.

The service started with a little script that only displayed an ‘online/offline’ check at MacEinsteiger.de, the mother company behind YAASC, and from there grew to a separate service that now checks different countries and even compares the ‘before’ and ‘after’ state of the Store so you even know what happened during the downtime and which products were released or removed.

There is no businessmodel behind the service and they rely on donations to keep the service up and running. Some of the data they have collected so far is interesting though and might even be valuable. One feature is the Product Life Cycle Guide which displays how long ago a products was refreshed, or added, to the Apple Store. Its life cycle is an important indicator for when new products tend to come out so well worth a check if you are thinking about buying that new MacBook Pro (Don’t, upgrade imminent!).

You can also see a current status of all world wide Apple Stores in one overview. Last time I checked all was well in Apple land: all Apple Stores were online.

Lastly you can see which countries are most eager to find out when the Apple store goes offline. Most subscribers are from the US, a lot from Germany (not surprising as that is where the service is based) and then the UK, The Netherlands and France. As you will see from the numbers there the service is still small and relatively unknown.

You can keep following this blog, the other Apple Blogs out there and Steve’s keynotes but subscribing to ‘Yet Another Apple Store Check‘ might just give you that edge over your friends and could make you the first one in your circle of friends to be able to Tweet “The Apple Store is down! new products?”

And maybe, one day, you will be able to Tweet about the Revolutionary New Laptop With No Keyboard:

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